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- Handmade in Italy
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- Innovative fragrances
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- Eco friendly and sustainable
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- Cruelty free – vegan – not animal tested
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- Everyday genderless luxury
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The stories of Oniusa
Stories, inspirations, news and events collected in a section edited by Oniusa.
The Power of Scent Marketing in Retail: How Fragrance Shapes the Customer Experience
1. What Is Scent Marketing? Scent marketing is a branch of sensory marketing that leverages the power of smell to positively influence the customer experience. It’s based on a simple yet powerful principle: our brain links scents to emotions and memories faster and more deeply than any other sensory stimulus. This immediate connection makes it [...]
Home Fragrance: an Invisible Language That Tells Your Story
Every home has a scent. It’s invisible, yet unmistakable—a silent signature that welcomes, comforts, and defines. Often, we don’t notice it until we return after time away, and suddenly, it’s there: familiar, intimate, ours. Home fragrance is not just a pleasant detail. It’s a personal form of storytelling that shapes how we experience space and [...]
How to Choose a Home Fragrance Diffuser? A Complete Guide to the Perfect Scent for Your Home
Choosing the right home fragrance diffuser is more than a matter of taste—it defines the mood, comfort, and scent identity of your home. In this guide, we walk you through how to find the perfect match for your space, your emotions, and your personal idea of beauty. 1. Small or large, humid or dry: how [...]