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Behind the Scenes: How a Home Fragrance Is Made

The Art of Olfactory Creation

Creating a home fragrance is not merely a technical process—it is an art form that blends inspiration, culture, expertise, and sensitivity. At the heart of this artistry is the “nose,” or perfumer: a professional and creative figure who transforms abstract ideas into concrete aromas capable of evoking memories, emotions, and atmospheres.

The creative process begins with an idea, a theme, a suggestion. It always starts with a question: what feeling should this fragrance convey? Relaxation, intimacy, energy, purity? This answer guides the entire journey. The nose imagines an olfactory path and builds it starting from the top notes, often citrusy or green, which provide the initial impact. These are followed by the heart notes—floral, spicy, or aromatic—which carry the emotional message of the fragrance. Finally, the base notes—woody, amber, or musky—anchor the scent in the air and the memory.

Every home fragrance is like a symphony: harmony, intensity, and persistence must coexist. The nose works with small variations, testing hundreds of combinations, always in search of the perfect balance. It is a slow process, full of trials, errors, intuition, and patience.

Home fragrances in particular must ensure uniform diffusion, long-lasting hold, and a coherent evolution. They must wrap the space without overwhelming it, becoming part of the domestic identity.

Ultimately, what the perfumer creates is a true sensorial experience, transforming a physical space into an emotional refuge. Fragrance is not just something you smell—it’s something you live.

Selecting the Raw Materials

At the heart of home fragrance creation lies a fundamental phase: the selection of raw materials. Each scent is born from the meticulous choice of ingredients that, alone or in harmony, can create an evocative, long-lasting, and high-quality composition.

The olfactory world is divided into two major categories: natural and synthetic ingredients. The former include essential oils extracted from plants, flowers, fruits, resins, and spices. Iconic examples are lavender, cedarwood, patchouli, lemon, and bergamot. These ingredients offer authenticity and benefits linked to aromatherapy and wellness. Natural notes carry stories and traditions, making each home fragrance more intimate and personal.

Synthetic ingredients should not be demonized—they allow perfumers to explore new olfactory dimensions, often impossible to achieve in nature, and they provide greater stability and longevity. Moreover, they are essential for replicating complex accords or reducing exposure to overly aggressive natural allergens.

Selection is based on rigorous criteria: purity, sustainability, traceability, and the ability to interact with other raw materials. Brands like Oniusa Venezia that aim for excellence choose certified suppliers, inspect each batch, and test every component not only for its olfactory impact but also for safety in indoor environments.

Creating home fragrances therefore requires a scientific, ethical, and creative approach. To achieve the perfect blend, each raw material is measured and mixed with attention to its intensity, evolution over time, and its ability to harmonize within a space.

The Composition Process

Once the nose has gathered all the selected raw materials, the real magic begins: the composition of the fragrance. This is where creativity meets chemical precision, and every ingredient finds its place in the olfactory pyramid.

It begins with constructing the formula, where each note is measured down to the milligram. Even a tiny variation can alter the final result. The goal is harmony, balance, and originality—every home fragrance must be recognizable, coherent, and memorable.

Composition takes place in the lab. Perfumers use highly precise instruments to mix essences, though their most important “tool” remains their nose. The blend is then left to mature in specific containers. This resting period can vary from two weeks to several months, depending on the complexity of the fragrance. It is a crucial phase, allowing the molecules to meld, stabilize, and gain depth.

Once maturation is complete, the fragrance is filtered and subjected to a new series of olfactory tests. This includes real-world trials on blotter papers, reeds, spray bottles, and diffusers. The fragrance must perform consistently across all intended applications.

When the nose gives final approval, the fragrance receives its olfactory signature—a scent that embraces the space not just to decorate it, but to welcome you into it. The transition from formula to final product is a ritual of precision, beauty, and sensitivity, confirming once again that home fragrances are invisible but powerful masterpieces.

Testing and Optimization of the Fragrance

Before launching a new home fragrance, it is essential to subject it to rigorous testing to ensure product quality and safety. These tests assess the fragrance’s stability over time, its compatibility with diffuser materials, and its overall performance in domestic environments.

Olfactory tests involve panels of experts and consumers who evaluate the fragrance under various conditions. The feedback collected is crucial for making any necessary adjustments to the composition, enhancing the sensory experience, and meeting customer expectations.

In addition, safety tests are carried out to ensure the fragrance does not cause allergic reactions or skin irritation. Only after passing all these checks is the fragrance ready to be marketed, offering consumers a high-quality, safe-to-use daily product.

Packaging Design

The packaging of home fragrances plays a crucial role in the customer experience. Beyond protecting the product, the design communicates the brand’s identity and the essence of the fragrance. High-quality materials, elegant shapes, and refined details help create a product that doubles as a home décor element.

The design process begins with defining a visual concept that aligns with the fragrance and its target audience. Colors, materials, and finishes are chosen to reflect the olfactory sensations. For instance, a fresh, citrusy fragrance may be presented in a transparent bottle with bright accents, while a warm, woody scent might feature a dark glass container with gold or wooden elements to convey elegance and depth.

The packaging of home fragrances must be not only visually appealing but also functional. It should protect the scent composition from light, air, and humidity to preserve its quality. The diffusion method is also carefully selected: porous wooden sticks, sprays, atomizers, or bottles for burners.

In the case of Oniusa Venezia, each package is designed as an integral part of a daily ritual: the cap, the glass color, and the label’s texture all contribute to a complete sensory experience that engages not only smell but also sight and touch.

Finally, great attention is paid to packaging sustainability. More and more brands are choosing recyclable materials, reducing plastic usage, and adopting minimal, eco-friendly designs, in line with the values of increasingly conscious consumers.

The Artisanal Nature of Oniusa Venezia

The heart of Oniusa Venezia’s home fragrance creation lies in craftsmanship. Each product is born in Italian laboratories where perfume-making tradition blends with innovation. The process is manual, done in small batches, with meticulous attention to every detail.

The journey begins with deep olfactory research: inspirations drawn from Venice—its gardens, spices, hidden courtyards. From these ideas, exclusive blends are developed that tell a story. Handcraftsmanship plays a role in both blending and packaging: labeling, inserting sticks, and sealing are all done with care and dedication.

This approach makes Oniusa home fragrances authentic and unique. Each piece has its own personality, unreplicable on an industrial scale. Even the bottles, often numbered or personalized, reflect artisanal exclusivity.

Craftsmanship is not only an aesthetic or technical choice—it is a philosophy. It means respecting the time required for a fragrance to mature, honoring raw materials and the customer who receives a product made with love. Choosing Oniusa Venezia means supporting Italian excellence that places quality at the center of every action.

Conclusion

A home fragrance is much more than a scent. It’s a creative journey that begins with an intuition and evolves through expert hands, fine materials, and rigorous testing. Behind every bottle, reed, or mist of essence lies a story of passion, knowledge, and inspiration.

When we choose a room fragrance, we are choosing the emotion we want to live in our home. Relaxation, energy, focus, intimacy—each note guides and accompanies us. With Oniusa Venezia, this sensory journey becomes one of beauty, authenticity, and art.

In a world of authenticity and care, Oniusa stands as a reference point: a brand that believes in quality, in respecting time, and in the subtle beauty of small daily gestures.

Discover the artisanal fragrances by Oniusa Venezia and transform your home into a unique sensory experience – oniusavenezia.com

FAQ – Frequently Asked Questions about Oniusa Venezia Home Fragrances

How is a home fragrance created?

The creation of a home fragrance begins with a well-defined olfactory idea. The perfumer selects natural or synthetic raw materials and combines them following the olfactory pyramid (top, heart, and base notes). After several trials and a maturation phase, a balanced fragrance is born, ready to be used in diffusers, sprays, or candles.

What are the best room fragrances for relaxation?

Ideal room fragrances for relaxation include notes of lavender, chamomile, sandalwood, and vanilla. These scents foster a calm atmosphere—perfect for evening hours or dedicated relaxation spaces.

How long does a room fragrance last?

The longevity of a room fragrance depends on the type of diffuser, the concentration of the formula, and the room’s ventilation. On average, a quality reed diffuser can last between 4 to 8 weeks.

Can home fragrances affect mood?

Yes, many home fragrances are specifically designed to evoke particular feelings: relaxation, energy, focus. Thanks to aromatherapy, certain scents can act on the limbic system and influence mental and emotional well-being.

Does Oniusa Venezia use natural ingredients?

Yes, Oniusa Venezia places great emphasis on the quality of raw materials. The use of natural ingredients, essential oils, and artisanal techniques is central to the brand’s philosophy, combining Venetian tradition with olfactory innovation.

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Celebrate Mother’s Day with a Scented Gift

There’s a time each year when emotions run deeper, memories resurface, and the desire to surprise the one who gave us everything takes over: it’s Mother’s Day. This occasion is far more than a mere calendar date. It’s the perfect moment to slow down, reflect, and choose a meaningful gesture—one that delicately expresses just how special the woman we call “Mom” truly is. Among all the possibilities, scented gifts stand out as some of the most powerful ideas for Mother’s Day. Giving a fragrance isn’t just about offering a scent, but rather gifting an intimate, enveloping experience—an invisible hug that lingers day after day.

Oniusa Venezia deeply understands this silent yet eloquent language. Its olfactory creations are not just home fragrances; they are true sensory works of art, crafted to awaken emotion and restore harmony to the spaces we inhabit. Each diffuser, candle, and spray is the result of deep research, combining Italian craftsmanship, refined aesthetics, and a strong focus on sustainability. Gifting an Oniusa product means choosing understated yet powerful elegance—something that speaks directly to the heart.

In a world where time rushes by and everything feels fleeting, pausing to carefully select among the best ideas for Mother’s Day gifts is almost revolutionary. Choosing a scented gift is an invitation to create rituals of wellbeing and to transform the home into a sanctuary scented with affection. A gesture that remains, lingering gently like only a fragrance can. And for that reason, within the richness of Oniusa’s offerings, every mom can find her own essence—that unique detail that makes her feel truly loved and unforgettable.

Every Mother is Unique: How to Choose the Right Scented Gift for Her Personality

Finding the perfect gift for Mother’s Day may seem like a challenge, but it all starts with a simple thought: observe and listen to the woman in front of you. Every mother is different, and just like a fragrance, she has her own nuances, her own rhythm, her own intensity. That’s why Mother’s Day gift ideas must be personal, inspired, and tailored to the one receiving them. Selecting a scented gift that captures the essence of a mother through fragrance is both a meaningful and fascinating choice.

Imagine a romantic, gentle, and sensitive mom—someone who cherishes calmness and soft atmospheres. For her, a fragrance that evokes spring flowers, morning gardens, and fresh linens can be a loving caress. On the other hand, if your mother is energetic, determined, and always on the move—living each day with purpose—a fresh, vibrant composition with bright, invigorating notes would be more fitting. Then there's the elegant mother—one who appreciates detail, measured gestures, and beauty that whispers. In that case, a sophisticated scent with depth and presence will speak her language.

Oniusa Venezia interprets this diversity with sensitivity and skill. Its collections offer a broad spectrum of olfactory experiences designed to satisfy different tastes and lifestyles, thanks to variety and personalization options. Choosing one of their products means stepping into the world of the mother you want to celebrate, recognizing her most authentic traits, and turning them into a wordless, emotion-filled gesture. When it comes to Mother’s Day, nothing is more precious than a gift that truly reflects who she is—day after day.

The World of Oniusa: Fragrance Collections That Celebrate Motherhood Through Excellence

When we talk about home fragrances, we enter a sensory dimension where every note has the power to tell a story. That’s why, to celebrate Mother’s Day, Oniusa Venezia’s collections offer the perfect olfactory journey—honoring every shade of motherhood. Ideas for Mother’s Day gifts have never been so elegant or so meaningful. Each Oniusa line holds its own soul, philosophy, and vision, transforming everyday spaces into places filled with beauty and emotion.

The Eccellenza collection embodies everything that is genuine and sophisticated. It’s perfect for those who appreciate fine craftsmanship, pure quality, and details that are felt rather than flaunted. Each scent is crafted from precious essences, resulting in a refined olfactory presence—ideal for mothers who value harmony and the art of subtlety. For those wanting to surprise with something deeply personal, the Couture line is a true gem. The new “Magnolia Assoluta” fragrance, with its enveloping floral notes, perfectly expresses love, intimacy, and femininity. It’s delicate yet persistent—perfect for accompanying your mother through her daily moments with grace and depth.

Then come two unique experiences: Unica, the configurator that allows you to create a custom fragrance by blending essences to speak solely of your loved one, and Create Your Gift Box, a versatile and complete option for those looking to build a fully personalized gift set with diffusers, candles, and ambient sprays. The magic of Oniusa’s collections lies in this very ability—to embrace the uniqueness of every mother and offer her, in one beautiful gesture, a world of emotion. Because Mother’s Day is the perfect moment to choose a gift that makes her feel seen, celebrated, and deeply loved.

Elegant Packaging, Limited Editions, and an Invitation to Make Mother’s Day Unforgettable

Now that you’ve imagined the perfect fragrance for her, it’s time to bring that vision to life. On Mother’s Day, every detail counts—from the carefully selected scent to the packaging that wraps it. Every element can become a piece of a special moment. Oniusa Venezia knows just how essential aesthetics, presentation, and emotion are to the olfactory experience. That’s why they’ve designed refined gift solutions—ready to give or fully customizable—so you can create a truly bespoke offering.

Oniusa’s packaging is far from ordinary. These are elegant cases that speak of love—designed to highlight the beauty of the products inside and spark wonder at first glance. Choose from candles, diffusers, and ambient sprays, and build a custom gift box using the “Create Your Box” feature. Whether it’s an intense evening scent, a soft floral note for the bedroom, or a spray to carry on the go, every scented gesture will become a constant reminder of your affection.

For Mother’s Day, Oniusa also offers exclusive limited editions—created to delight with something rare and truly special. Don’t wait until the last minute: explore the website oniusavenezia.com, be inspired by the Unica configurator or by the elegant suggestions of the Eccellenza and Couture collections, and choose today from the most meaningful ideas for Mother’s Day gifts. Just a few clicks are all it takes to send a message of love straight to her heart. And if you want to make this celebration truly unforgettable, add a personal note—it’s the final touch that makes all the difference. The beauty of the gesture lies in the care you put into it. This year, choose to move her deeply.

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Magnolia Assoluta: The New Fragrance That Welcomes Spring

With the arrival of spring, nature awakens, filling the air with fresh, delicate scents that transform any space into a haven of harmony and well-being. It is in this setting that Magnolia Assoluta is born—the latest fragrance from the Couture Collection by Oniusa Venezia, an ode to the discreet and timeless beauty of an extraordinary flower.

The magnolia has always been a symbol of elegance and purity—a flower that blooms with grace, leaving behind a scent that is both light and refined. Magnolia Assoluta was created to capture this essence, translating it into a home fragrance that carries the luminous atmosphere of spring, transforming every space into a welcoming and sophisticated retreat.

Designed for those who seek balanced, never overwhelming scents, Magnolia Assoluta infuses the home with the same sensation of freshness and cleanliness as the finest percale cotton. It is the perfect fragrance for those who appreciate spaces that exude serenity and lightness, without compromising on a distinct and well-defined character.

The Inspiration: Magnolia, a Symbol of Elegance and Renewal

For centuries, the magnolia has been considered one of nature’s most refined expressions. Its soft, ivory-colored petals embody pure beauty, free from excess, capable of conveying a sense of calm and harmony. In Eastern traditions, the magnolia is associated with dignity and nobility, while in the West, it is often linked to spring, renewal, and the promise of brighter days ahead.

In perfumery, magnolia is a beloved olfactory note due to its ability to combine freshness with depth. Its scent is airy and light, yet it envelops a space with a sophisticated presence. It is a fragrance that does not overpower but makes itself known through its finesse and the sense of cleanliness it leaves in the air.

With Magnolia Assoluta, Oniusa Venezia sought to encapsulate the purest soul of this extraordinary flower, reinterpreting it in a contemporary way to create a scent that turns every space into an oasis of balance and well-being. Its essence diffuses discreetly, creating an inviting and refined atmosphere—perfect for those who desire a home where every detail reflects an idea of essential and timeless elegance.

The Olfactory Composition: A Balance Between Freshness and Structure

The magic of a fragrance lies in the perfect harmony of its olfactory notes—a delicate balance that creates a scent capable of evoking emotions and sensations. Magnolia Assoluta is a fragrance that plays on harmonious contrasts, blending the freshness of flowers with the depth of the finest woods.

At first, the light, luminous touch of sweet orange is immediately noticeable, offering an initial impression of freshness and delicacy. This is complemented by the velvety softness of May rose, introducing the heart of the fragrance with a sophisticated and feminine touch.

The undisputed protagonist is the blooming magnolia accord, which unfolds in all its elegance, enriched by the light nuances of African geranium. This floral heart then settles into a structured and refined base, where Texas cedarwood, ebony wood, and patchouli add depth and persistence to the scent. Finally, the velvety touch of ambrette seeds lends a soft and delicate finish, making this fragrance ideal for those who seek a refined, balanced scent that is never excessive.

This composition is designed for those who appreciate a scent that captures the freshness of spring while maintaining the depth of a fragrance that lingers over time.

A New Way to Experience Spring at Home

Home fragrances have the power to transform a space into a true sensory experience. Magnolia Assoluta is designed for those who want to create an atmosphere that reflects the arrival of the beautiful season, with a scent that balances freshness and character.

Using it in different areas of the home means bringing a touch of spring lightness to every room. It is perfect for the living room, where its floral trail creates a welcoming and luminous ambiance, and equally suited for the bedroom, where a subtle scent enhances relaxation. It is also ideal for entryways and home offices, spaces where conveying a sense of freshness and order is essential, with an elegant yet never overpowering fragrance.

Thanks to its carefully balanced formula, Magnolia Assoluta disperses naturally and gradually into the air, without becoming overwhelming. Its ability to create a refined atmosphere makes it the perfect choice for those who love attention to detail and who see home fragrance as an essential element in defining the personality of their living space.

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Scented gifts for mom: discover the Oniusa Venezia selection

Why choose a home fragrance as a gift?

Home fragrances are more than just scents—they are sensory experiences that evoke memories and emotions. Gifting a home diffuser means offering moments of relaxation and harmony. It's a gesture that shows attention to detail and a desire to make everyday life feel special.

Oniusa Venezia deeply understands this silent yet eloquent language. Its olfactory creations are not simple room diffusers—they are true sensory artworks designed to spark emotions and bring harmony to the spaces we inhabit. Every diffuser, candle, and spray is the result of thorough research that blends Italian craftsmanship, refined aesthetics, and attention to sustainability.

Oniusa Venezia: the excellence of Italian fragrances

Oniusa Venezia is an Italian brand that merges artisanal tradition with innovation. Its home fragrance collections are inspired by the beauty of Venice and made with high-quality ingredients. Each product is designed to create unique and enveloping atmospheres.

Each collection is a vision. Close your eyes. What do you see? A thoughtfully crafted olfactory creation, unrepeatable and always new. With every collection, Oniusa evokes a different sensory dimension, a journey designed to reflect each of our visions and touch our hearts. It’s a constant pursuit of unique fragrances and products grouped into surprising collections. Oniusa’s home diffusers transform every space into a sensory experience.

A fragrance for every kind of mom

Oniusa Venezia offers a wide variety of fragrances, ideal for every personality:

  • Romantic moms: delicate floral notes that evoke sweetness and serenity.
  • Modern moms: fresh and vibrant essences for dynamic spaces.
  • Traditional moms: warm and enveloping scents reminiscent of a classic home.
  • Minimalist moms: light, sophisticated fragrances for essential, elegant spaces.

Each diffuser is an invitation to explore new sensations and personalize any living space.

Oniusa Venezia masterfully interprets this diversity. Its collections offer a range of olfactory experiences that cater to different tastes and styles, with the added benefit of personalization. Choosing one of their products means entering the world of the mom you want to celebrate, recognizing her most authentic traits, and expressing them in a way that will speak directly to her heart—even without words.

Elegant and refined gift packaging

Oniusa Venezia pays great attention to packaging, offering refined gift sets ready to be gifted. This thoughtful detail makes the gift even more special and shows genuine care.

Oniusa’s packaging isn’t just a box—it’s an elegant treasure chest of love, designed to enhance the beauty of the products inside and spark delight at first glance. You can choose candles, diffusers, and sprays, combine them with the “Create Your Box” option, and craft a truly immersive sensory journey to share.

Tips for choosing the perfect fragrance

To find the ideal fragrance:

  • Consider personal taste: floral, citrusy, spicy, or woody.
  • Think about the room: different scents work better in the living room, bedroom, or bathroom.
  • Seasonality: fresh essences for spring-summer, warm ones for autumn-winter.

Oniusa Venezia also offers themed collections and gift sets to make the choice easier.

Where to buy Oniusa Venezia fragrances

Oniusa Venezia fragrances are available on the official website oniusavenezia.com, where you can explore the entire product range and enjoy exclusive offers. A simple and secure shopping experience with the convenience of home delivery.

Conclusion

Among the top Mother’s Day gift ideas, Oniusa Venezia’s home fragrances represent an elegant and meaningful choice. A gift that speaks to the heart and the senses, turning each day into a special occasion.

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F.A.Q. - Scented Gift Ideas for Mother's Day

Quali sono le fragranze più adatte per la festa della mamma?

Le fragranze floreali e delicate sono spesso le più apprezzate, ma la scelta dipende dai gusti personali della mamma.​

Can the gift packaging be personalized?

Yes, Oniusa Venezia offers elegant, customizable packaging options to make each gift even more unique.

Are Oniusa Venezia fragrances natural?

Oniusa Venezia uses high-quality ingredients, with a focus on natural and sustainable components.

Where can I buy Oniusa Venezia fragrances?

You can find them on the official website oniusavenezia.com, with delivery available throughout Italy.

The Scent of Nostalgia: Which Fragrance Reminds You of Home?

Scents possess an extraordinary ability to transport us back in time, evoking vivid memories and emotions. The sense of smell is intricately linked to the limbic system, the part of the brain responsible for emotions and memory. This connection explains why certain aromas can instantly bring to mind specific moments or people from our past.

Have you ever encountered a scent that instantly took you back home?

This question invites us to reflect on the profound role fragrances play in our daily lives. The aroma of freshly baked bread, the scent of lavender in a grandmother's drawer, or the smoky essence of a fireplace can all conjure powerful feelings of comfort and familiarity.

In this article, we'll explore the evocative power of smell, delve into fragrances that tell stories of home, and introduce Oniusa Venezia's collections designed to capture these nostalgic aromas. We'll also examine how places like Taliesin, Frank Lloyd Wright's home, are defined by their unique scents. Finally, we'll invite you to share your own olfactory memories that remind you of home.

1. The Evocative Power of Smell

The sense of smell is one of the most potent and least understood senses. Unlike other senses, olfactory signals bypass the thalamus and go directly to the limbic system, which governs emotions and memory. This direct pathway explains why certain scents can evoke memories and emotions with remarkable immediacy and intensity.

For instance, the scent of lavender might transport you to summers spent at your grandmother's house, while the aroma of freshly baked bread could bring back memories of family breakfasts. Similarly, the smoky scent of burning wood might remind you of cozy winter evenings by the fireplace.Wikipedia, l'enciclopedia libera

These associations between scents and memories are not coincidental. Throughout our lives, we unconsciously link specific smells to particular experiences. When we encounter those scents again, our brains automatically retrieve the associated memories, allowing us to relive those moments and emotions.Taliesin Preservation+5Oniusa Venezia+5Maria Killam+5

Understanding the evocative power of smell enables us to use fragrances intentionally to create environments that make us feel comfortable and connected to our past.

2. Fragrances That Tell Stories of Home

Certain scents have the remarkable ability to evoke the feeling of home. Here are some common olfactory notes associated with domestic memories:

  • Lavender: Reminiscent of fresh laundry and grandmother's drawers. 
  • Vanilla: Evokes the warmth of homemade desserts. 
  • Wood: Brings to mind the scent of a fireplace on winter evenings. 
  • Freshly Baked Bread: Recalls family breakfasts. 

These fragrances do more than just scent a room; they create an atmosphere of warmth and familiarity. Incorporating them into our daily environments can help us feel more relaxed and connected to our roots.Oniusa Venezia

For example, diffusing lavender in the bedroom can promote relaxation and sleep, while the aroma of vanilla in the kitchen can stimulate appetite and create a sense of hospitality.

Choosing fragrances that tell stories of home allows us to carry a piece of our past and emotions with us, crafting spaces that reflect our identities and memories.

3. The "Taliesin Smell": An Example of a Scent That Defines a Place

Taliesin, the home of Frank Lloyd Wright in Wisconsin, exemplifies how a place can be defined by its scents. Wright, known for his attention to detail and harmony between architecture and nature, designed Taliesin so that the materials used and the surrounding environment contributed to a unique sensory experience.

The "Taliesin Smell" is a combination of aromas from the natural materials used in construction, such as wood and stone, and the seasonal scents of the surrounding landscape. In spring, the air is filled with the fragrance of wildflowers; in autumn, the scent of fallen leaves and damp earth dominates.

This focus on olfaction as an integral part of the living experience demonstrates the importance of considering scents in space design. Creating an environment that positively stimulates the sense of smell can enhance well-being and emotional connection to our living spaces.

Taliesin teaches us that smell is a fundamental element in sensory architecture, capable of enriching our daily experiences and making a place truly unique and memorable.

4. Invitation to Interaction

Which scent reminds you of home?

Each of us has a fragrance that instantly evokes the feeling of home and belonging. It could be the aroma of morning coffee, the scent of fresh laundry, or the smell of wooden floors.

We invite you to share your olfactory experiences in the comments or on social media using the hashtag #ScentOfHomeOniusa. Tell us about the scents that bring back memories of home and how they make you feel.

Conclusion

Scents and memories are a powerful combination. Surrounding ourselves with fragrances that make us feel at home is not just an aesthetic choice but a form of daily well-being. Oniusa Venezia's home fragrance collections, such as Garden, Bòtanica, Essenziale Colors, and Couture, are designed to evoke emotions, memories, and a sense of familiarity.

Wherever you are, recreating the atmosphere of your home through fragrance means maintaining a connection to your roots. Therefore, choosing a scent that tells your personal story can become a true act of self-care.

We invite you to explore Oniusa's collections to discover which fragrance best represents your idea of home. You might find, in a note of lavender or wood, the very essence of your most cherished memories.

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How to Get Fragrant Laundry with Super Concentrated Scents

Keeping your laundry fresh and fragrant is a common desire for anyone who takes care of their home and clothes. Not only does fragrant laundry give a sense of cleanliness, but it also offers a pleasant sensory experience every time you wear your clothes. However, getting laundry that stays fresh for a long time isn't always easy. Here comes Oniusa Venezia with its Super Concentrated Laundry Perfume Set (10x20 ml), the perfect solution for those who seek exclusive and long-lasting fragrances for their garments.

Why is Fragrant Laundry So Important?

The scent of your laundry plays a key role in your daily well-being. Wearing clothes that emit a fresh and pleasant scent can boost your mood and make you feel more confident. Additionally, the smell of your clothes can also influence how you interact with others, as pleasant fragrances help convey a sense of personal care.

However, simply using common detergents won’t always result in fragrant laundry. Often, these products don’t provide a lasting scent, especially when clothes are stored for extended periods. Concentrated perfumes are the ideal solution to this problem, offering more intense and long-lasting fragrances that envelop fabrics for days, even weeks.

Oniusa Venezia’s Solution: Super Concentrated Scents for Fragrant Laundry

Among the flagship products of Oniusa Venezia, a Venetian brand specializing in home and laundry fragrances, we find the Super Concentrated Laundry Perfume Set (10x20 ml). This exclusive collection contains a carefully curated selection of fragrances, specially designed to give laundry a distinctive and long-lasting scent. The set includes all the essences from the Essenziale Colors and Couture lines, offering a full range of fragrances to choose from.

Each bottle contains 20 ml of super concentrated perfume, enough for numerous washes, as just a few drops in the fabric softener compartment are sufficient during the washing cycle. These perfumes are specially formulated to blend perfectly with any type of detergent, without altering its cleaning properties, while enhancing the sensation of freshness and cleanliness of fabrics.

Refined Fragrances for Every Taste

The Super Concentrated Laundry Perfume Set from Oniusa Venezia includes 10 different fragrances, divided between the Essenziale Colors and Couture lines. The Essenziale Colors line offers six fragrances inspired by colors and emotions, perfect for those who love fresh and dynamic laundry. The Couture line, on the other hand, offers four more sophisticated and enveloping scents, designed for those who want a more elegant and refined fragrance on their garments.

Each perfume is the result of a unique combination of olfactory notes, ranging from fresh and citrusy tones to warmer, woody ones. Whether you prefer a floral, fruity, or oriental touch, Oniusa Venezia’s fragrance set has a scent suited for every occasion and season.

How to Use Super Concentrated Perfumes to Achieve Fragrant Laundry

Using the Super Concentrated Laundry Perfumes from Oniusa Venezia is extremely simple, but a few tips can help you get the most out of these products. First, be sure to dose the perfume correctly. Due to their high concentration, just a few drops are enough for an entire load of laundry. Adding the product to the fabric softener compartment allows the fragrance to evenly diffuse onto the fabrics during washing and stay on after drying.

To further prolong the scent's longevity, you can combine the use of these perfumes with a good neutral fabric softener. Avoid using heavily scented softeners that might clash or overpower the perfume.

If you prefer an even more intense scent, you can spray a few drops of perfume directly on clothes before ironing them. The heat from the iron will help to lock the fragrance into the fabric fibers, giving an even longer-lasting scent.

The Difference Compared to Traditional Products

Compared to traditional fabric softeners or scented detergents, Oniusa Venezia's Super Concentrated Laundry Perfumes offer several advantages. First, their concentrated formulation ensures prolonged use, as only a small amount is needed to achieve fragrant laundry. Additionally, the range of available fragrances is far more refined and unique than standard scents on the market.

Choosing these concentrated perfumes means having access to exclusive, artisan fragrances, designed to stand out for their quality and longevity. Oniusa Venezia products are created for those who aren't satisfied with laundry that is merely clean but want to transform it into an enveloping and long-lasting sensory experience.

Conclusion

If you desire fresh, long-lasting fragrant laundry, the Super Concentrated Laundry Perfume Set (10x20 ml) from Oniusa Venezia is the ideal choice. With its selection of exclusive fragrances and concentrated formula, you can enjoy laundry that releases an irresistible scent with every use. No matter your style or olfactory preference, with Oniusa Venezia’s concentrated perfumes, you’ll find the perfect fragrance for every occasion.

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Room Fragrances: Transform Your Spaces with Oniusa Venezia

Room fragrances have become a must-have for those looking to turn their home into a haven of wellness, elegance, and harmony. With the right fragrance, you can create a unique and personalized atmosphere that evokes memories, stirs emotions, and enhances daily comfort. Among the top names in this sector, Oniusa Venezia stands out for its commitment to crafting entirely Made in Italy room fragrances, combining artisanal tradition, sophisticated design, and an unmatched attention to detail.

The art of room fragrance has deep roots in ancient tradition, evolving over time to become an essential element of interior design. Today, room fragrances are no longer seen as merely functional accessories but as true home decor items, capable of expressing the style and personality of those who live in a home or work environment.

The Importance of Fragrance in a Space

Room fragrance has an extraordinary ability to change the mood of a space. The sense of smell, one of the oldest and most powerful senses, is closely linked to emotions and memories. A fragrance can evoke distant places, moments of happiness, and feelings of tranquility. This capacity to influence mood makes choosing the right room fragrance an important decision for those who want to create a welcoming, relaxing, or energizing environment, depending on their needs.

Experts recommend selecting room fragrances that reflect the use of each room. For a living room, for example, a sophisticated and enveloping fragrance can create an atmosphere of warmth and hospitality, while a bedroom benefits from a delicate and soothing note that promotes rest. In a bathroom, a fresh and clean scent enhances the feeling of hygiene and well-being.

Oniusa Venezia draws inspiration from the city for which it is named, a millennial muse of art and history. Each fragrance crafted by the company is designed to reflect the charm of Venice, with its mysterious alleys, historic palaces, and shifting hues of color as the sun changes. Every fragrance is a window into a sensory experience where design meets the essence of Italian beauty.

Elegance and Artisan Craftsmanship

Beyond the fragrance, a room diffuser must also represent an expression of elegance and refinement. Oniusa Venezia embodies Italian artisanal craftsmanship, where every product is meticulously crafted with attention to detail, using high-quality materials that reflect the prestige of Made in Italy. Elegance is not limited to the visual aesthetic of the diffusers but is also found in the refinement of the fragrances, created to offer an olfactory experience that blends innovation with tradition.

This dedication to artisanal care results in products that are not only a delight to the senses but also visually harmonious. Oniusa Venezia's room fragrances are designed to seamlessly integrate into any space, adding a touch of class and originality. The company is committed to ensuring that every detail, from the conception of the fragrance to the final design, meets the high standards that define Italian craftsmanship.

Room Fragrances for Every Space in the Home

Every room in the home deserves its own olfactory identity, and with Oniusa Venezia's room fragrances, it is possible to personalize each space based on its use and desired atmosphere. The versatility of room fragrances allows you to change the perception of a space in just a few moments by simply choosing the right scent.

For the living room, the heart of the home, it's important to choose a fragrance that reflects warmth and hospitality. Woody, oriental, or floral notes can create a warm and inviting atmosphere, perfect for entertaining guests or relaxing after a long day.

The bedroom, on the other hand, calls for more delicate and calming fragrances. Notes of lavender, chamomile, or sandalwood are ideal for promoting sleep and creating a serene, peaceful environment. Oniusa Venezia understands how vital restful sleep is, which is why they offer room fragrances specifically designed to encourage relaxation and calm.

The bathroom is a space of self-care and well-being. Fresh and citrusy fragrances, such as those based on bergamot or lemon, are ideal for conveying a sense of cleanliness and freshness. Thanks to room fragrances, every moment spent in the bathroom can become a pure indulgence.

Finally, the kitchen is one of the rooms where fragrance plays a crucial role. Often filled with strong food odors, it's important to choose a room fragrance that can neutralize those smells without overpowering the natural scents of the kitchen. Fresh and herbaceous notes, like basil or mint, are perfect for keeping the air clean and pleasantly scented.

Room Fragrances for Offices and Workspaces

Even work environments can benefit from the use of room fragrances. Scientific studies show that the olfactory environment influences productivity, mood, and creativity. A well-scented office can improve concentration and enhance the psychological well-being of employees.

Energizing fragrances, such as those with citrus or spice notes, are ideal for boosting productivity and focus. In creative spaces, warmer and more enveloping notes, like vanilla or patchouli, can stimulate imagination and inspire new ideas. Oniusa Venezia offers room fragrances perfect for professional environments, with scents that are discreet yet effective, enhancing the work experience without being intrusive.

A Room Diffuser as a Decor Element

In addition to the fragrance, the design of room diffusers plays a crucial role. Oniusa Venezia has mastered the art of combining fragrance with luxury design, creating products that not only scent the room but also become true decor elements.

Each diffuser is crafted from premium materials, reflecting attention to detail and the refined taste typical of Made in Italy. The aesthetic of Oniusa Venezia's room fragrances is designed to blend harmoniously into any environment, adding a touch of class and sophistication. Whether it's reed diffusers or room sprays, every product is carefully crafted, offering not only an olfactory experience but also a visual one.

How to Choose the Right Room Fragrance

Selecting the right room fragrance depends on various factors, including the size of the space, the style of decor, and, of course, personal scent preferences. It's also important to consider the longevity and intensity of the fragrance: some prefer delicate and light scents that linger subtly in the background, while others opt for more intense and long-lasting aromas.

Oniusa Venezia offers a wide range of room fragrances to meet every need, with scents that range from light and fresh to rich and enveloping. Every product is designed to ensure even and long-lasting diffusion of the fragrance, keeping the space pleasantly scented at all times.

Another important aspect to consider is safety. Oniusa Venezia's room fragrances are made with safe and natural ingredients, ensuring a healthy environment free of harmful chemicals. This makes them suitable for homes with children or pets, where safety is a top priority.

Conclusion

Oniusa Venezia transforms room fragrances into an art form, where every scent tells a story and every diffuser becomes a symbol of style and well-being. The inspiration continues to come from the city of Venice, with its millennial history, timeless charm, and incomparable beauty. Every product is the result of meticulous research and a passion for excellence, reflected in every detail.

Choosing a room fragrance from Oniusa Venezia means bringing a piece of this story into your home, turning every space into a unique and unforgettable sensory experience. The combination of fragrance, design, and craftsmanship makes Oniusa Venezia's room fragrances an accessible luxury, capable of elevating the ordinary into the extraordinary.

To explore the full collection and choose the perfect room fragrance for your home or office, visit Oniusa Venezia's website. Everyday, everywhere, with you.

Discover our room fragrances!

Oniusa Venezia: The Ideal Choice for Your Corporate Gifts

In the business world, every interaction counts. Every exchange, every gesture has the potential to strengthen relationships, build trust, and create connections that can last for years. Corporate gifts, in particular, represent a unique opportunity to show appreciation to strategic collaborators and clients. It’s not just about giving something material, but about conveying the importance of a professional relationship, going beyond the simple exchange of goods or services.

In the era of personalization, a corporate gift must be chosen with care, with an eye on quality and symbolic meaning. This is precisely why Oniusa Venezia’s home fragrances are the perfect choice. Each product is not just a decorative accessory but a true sensory experience that leaves a lasting impression. With a wide range of available fragrances, Oniusa Venezia allows you to personalize each gift according to individual preferences, making each present unique and unforgettable.

Oniusa Venezia Home Fragrances: The Perfect Gift for Every Occasion

When selecting a corporate gift, it’s crucial to consider the message you want to convey. A home fragrance is not just a decorative item; it’s a symbol of elegance, attention to detail, and care for the recipient. Oniusa Venezia, with its wide selection of fragrances and packaging, offers the opportunity to gift much more than just a fragrance. Each scent is the result of a careful selection of high-quality ingredients, expertly blended to create atmospheres that evoke memories, emotions, and sensations.

Oniusa Venezia’s packaging is designed for those who want to give a gift that’s not only beautiful to look at but transforms the space in which it is placed. Made in Italy is a guarantee of artisanal quality, while Venetian inspiration adds a touch of history and culture to every creation. Regardless of the occasion or recipient, Oniusa Venezia has the perfect solution for anyone looking to give a classy corporate gift.

Made in Italy Quality: A Symbol of Refinement and Tradition

The "Made in Italy" label has always been a hallmark of quality, and Oniusa Venezia perfectly embodies this tradition. Each fragrance is the result of a meticulous creation process that combines artisanal craftsmanship with cutting-edge technology. The use of premium materials and attention to detail make each product a small work of art, ideal for enhancing any environment.

In the corporate context, choosing a Made in Italy product is a clear statement: the focus is on quality, refinement, and style. Gifts like Oniusa Venezia home fragrances send a strong message: the company offering them values excellence and authenticity and seeks to build professional relationships based on the same values. A gift that, in addition to expressing gratitude, communicates attention and respect for the recipient.

Made in Italy quality isn’t limited to aesthetics; it also involves the choice of fragrances. Each essence is designed to ensure an olfactory experience that adapts to different situations and environments, making any space more welcoming and pleasant. Thanks to the wide range of available fragrances, Oniusa Venezia allows each gift to be personalized, choosing the scent that best represents the recipient or occasion.

A Gift That Lasts Over Time

One of the most appreciated characteristics of home fragrances is their longevity. Unlike many other corporate gifts that may end up forgotten in a drawer, Oniusa Venezia fragrances are destined to become an integral part of the spaces where they are placed. Each time the recipient senses the chosen scent, they will fondly remember the gesture and the attention shown by the company.

The long-lasting nature of Oniusa Venezia fragrances is the result of continuous research and the careful selection of the finest raw materials. This not only ensures that the scent remains vibrant and intense for weeks but also creates a pleasant and welcoming atmosphere that enhances any professional or domestic space. The home fragrance thus becomes not just a decorative object but a true design element capable of positively influencing the mood and well-being of those who inhabit the space.

Choosing an Oniusa Venezia home fragrance as a corporate gift means making a smart, long-lasting choice. Each time the scent is perceived, the recipient will recall the thoughtful gesture and the professional bond it represents. This type of gift can create a deep connection between the company giving the gift and the recipient, thanks to its ability to engage the senses and emotions.

Personalization: The Final Touch for an Unforgettable Gift

In a world increasingly oriented toward personalization, corporate gifts must be unique and reflect the values of the company offering it. Oniusa Venezia offers the possibility to customize its home fragrances, allowing you to choose from different scents and packaging to create a bespoke gift for every occasion. This attention to personalization is what sets Oniusa Venezia apart from other brands.

Customizing a fragrance means carefully selecting the scent, based on the recipient's preferences or the message you want to convey. A fresh and light essence might be ideal for celebrating a new partnership, while a warm and enveloping fragrance could represent the acknowledgment of a long-standing collaboration. In any case, the ability to choose from various olfactory notes allows for a gift that perfectly reflects the giver's intent.

Personalization doesn’t stop at fragrance selection. Oniusa Venezia also offers the possibility to choose elegant and refined packaging, which can be further enhanced with personalized details. This level of care and attention ensures that each gift is an experience in itself, capable of making a lasting impression.

Oniusa Venezia: A Celebration of Venice and Professional Values

Every creation by Oniusa Venezia is deeply connected to the city that inspires it: Venice. This millennial city, with its history, art, and timeless beauty, is the starting point for every fragrance and design created by the company. Venice represents the beating heart of Oniusa, and its fragrances reflect its charm and refinement.

Offering Oniusa Venezia home fragrances as corporate gifts means not only celebrating Made in Italy quality but also the art of perfumery developed in one of the most beautiful cities in the world. This connection with Venice makes every product unique, capable of evoking emotions and sensations that go beyond the simple concept of fragrance. A gift that speaks of history, culture, and beauty, and that expresses values of excellence and sophistication.

In the corporate context, choosing Oniusa Venezia means celebrating professional relationships with the same respect and care that characterize the brand’s creations. Each home fragrance becomes a symbol of gratitude, recognition, and appreciation toward those who contributed to the company’s success.

Conclusion

Corporate gifts by Oniusa Venezia are much more than just presents. They are a complete sensory experience, a celebration of Italian excellence, and a tribute to the art and history of Venice. With the possibility of personalizing each fragrance, every company can find perfect corporate gifts to express its appreciation for clients, partners, and collaborators. Attention to detail, Made in Italy quality, and the connection to Venice make every gift by Oniusa Venezia a memorable gesture.

Choosing Oniusa Venezia means choosing to stand out, making a statement of style and appreciation that leaves a lasting impression. To learn more about our selection of home fragrances and available customization options, visit our website or contact us for a personalized consultation.

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    Soy Wax Candles: Ecological and Health Benefits

    Entering a room illuminated by a candle has a magical effect, calming and soothing the soul. But what if that candle not only diffused an enveloping atmosphere but also was environmentally friendly and beneficial for your health? Soy wax candles are exactly that: a responsible choice for those seeking a sensory experience that respects both the planet and their well-being.

    In this article, we will explore the ecological and health benefits of soy wax candles from the Bòtanica line by Oniusa Venezia, discovering why they have become a preferred choice for many relaxation and wellness enthusiasts.

    Why Choose Soy Wax Candles

    The soy wax candles from Oniusa Venezia's Bòtanica line represent an ecological and sustainable choice for several reasons. Firstly, soy wax is a renewable raw material obtained from soybean cultivation. This means it is a sustainable resource that does not contribute to deforestation, unlike paraffin wax derived from petroleum. Additionally, soy wax candles are vegan and cruelty-free, as they do not contain any animal-derived ingredients and are not tested on animals.

    In addition to the ecological benefits, soy wax candles also offer health advantages. Compared to traditional paraffin wax candles, soy wax candles burn at a lower and slower temperature. This means they produce less soot and toxic fumes, making the air cleaner and safer to breathe. This is particularly important for those suffering from allergies or respiratory sensitivities.

    Oniusa Venezia's Bòtanica soy wax candles are 100% biodegradable, meaning they decompose naturally without leaving harmful residues in the environment, making them an environmentally friendly choice even at the end of their useful life.

    The Various Fragrances of the Botanica Line

    The Bòtanica candles offer a wide range of fragrances inspired by nature, each with its own therapeutic properties and unique characteristics. Among these, Juniper and Rosemary Flowers are known for their regenerative and invigorating qualities, perfect for recharging energy after a long day.

    Vanilla Berries and Sandalwood, on the other hand, create a cozy and sensual atmosphere, ideal for moments of relaxation and intimacy. Myrrh and Cardamom, with their warm and spicy notes, transport the mind to exotic and mysterious places, stimulating imagination and creativity.

    If you prefer fresher and livelier fragrances, Bergamot and Orange Blossoms are the ideal choice. These citrus and floral notes awaken the senses and refresh the spirit, creating a bright and positive atmosphere.

    Finally, Sage and Lemon Peels offer a fresh and herbaceous fragrance, perfect for purifying and refreshing the environment. This balanced combination of herbal and citrus notes promotes concentration and mental clarity, ideal for moments of study or focused work.

    Oniusa Venezia's soy wax candles are not just a way to fragrance environments; they represent an ecological, sustainable, and health-beneficial option. Thanks to their natural composition and responsible production, these candles offer a conscious choice for those looking to transform their home into an oasis of tranquility and well-being.

    With a wide range of fragrances inspired by nature, soy wax candles allow you to personalize the sensory experience according to your preferences, creating unique and enveloping atmospheres in every environment. Whether you want to relax after a long day of work or create a romantic atmosphere for a dinner for two, Botanica candles offer an infinite variety of possibilities.

    As we have seen, choosing soy wax as the main material offers numerous advantages, including cleaner burning, longer burning time, and less production of soot and toxic fumes compared to traditional candles. This not only helps preserve indoor air quality but also reduces overall environmental impact.

    With their enveloping fragrances and ecological benefits, Oniusa Venezia's Bòtanica candles are the perfect complement to creating a welcoming and relaxing atmosphere in every home.

    Discover our Bòtanica soy wax candles!

    Happy Birthday Oniusa! – Giorgia and Gianmarco tell us about 10 years of emotions

    Ten years of Oniusa-Venezia: a great milestone for the brand, which makes its founders, Giorgia and Gianmarco, particularly proud.
    The history of the company, from its origins to the present day, can already be read on the website, so we thought we would tell you more about how Giorgia and Gianmarco operate and reveal the backstage of their journey.
    Read the interview to immerse yourself in the heart of Oniusa.

    If you think of the early days of Oniusa and your adventure, what comes to mind?

    .
    A lot of creativity, enthusiasm, drive and innovating thinking big.

    What motivated you to create an ambient fragrance brand?

    .
    The passion for the world of perfumes and the desire to create something that would leave its mark and accompany the everyday lifeof people. In fact, our slogan is everyday, everywhere, with you!

    Venice has an ancient tradition in perfume trade and manufacture, dating back to the Middle Ages and its trade with the East. Do you think that the heritage of the Venetian territory has influenced the creative development of your project?

    .
    Surely Venice is a great source of inspiration for our creativity and is an irreplaceable background for our brand.

    From a family business to an established brand with several boutiques on the peninsula. Over these 10 years, have your values and mission had to change and adapt to the new reality of Oniusa?

    Our values are true to our beginnings and are those that also represent us as people in everyday life.
    The mission we have had to revise it several times due to the countless events that have totally changed the world in this decade, adapting it to the changes and the new wayof livingand thinking of people.

    What makes Oniusa unique and different from all other room fragrance companies?

    Our idea has always been to work withour territory, making the supply chain as short as possible, offering products of high qualityat an affordable priceto all our customers and, through the creation of several collections, to ensure that any person who approaches Oniusa can recognise by aesthetic, qualities or values in at least one of these.

    How important is sustainability and respect for the environment to Oniusa?

    Much. In recent years we have had to revise our production processes many times to avoid waste, offer recyclable products in all their components, and reduce our impact on the environment and the ecosystem as much as possible.
    We offer a refill version for all fragrances so that our customers can refill products avoiding waste and reducing costs. A small example: even at company level we have installed a water purification system to make it drinkable and accessible to all our employees, avoiding waste and the use of disposable plastic. We are already working to make our formulations completely biodegradable. We would also like to emphasise that all our fragrances meet the IFRA standards, contain no hazardous substances, GMOs and are not tested on animals.

    Let's talk about your creative process! How does the concept of one of your perfumes come about and how do you arrive at the development of the final product? What inspires you in the creation of a collection?

    .
    The idea usually comes about by chance. Travelling, or even in everyday life, we seek stimuliand creative insightsbut always keeping in mind the trends of fashion and designto keep up.
    After an initial idea we hold internal briefings where Gianmarco and Giorgia choose the key elementsof the new collections. The whole creative process takes place in-house, sometimes starting from the product design concept, sometimes from the research of the fragrances themselves, depending on the type of idea we had.
    With regard to fragrances we try to convey to the "noses" with whom we collaborate our creative idea and the notes we wish to achieve. In each case we must then reach the stage where the two elements of packaging and fragrances must fit well together to bring our creations to life, a step not always taken for granted. Often everything is so fast that we find ourselves without realising it, having the product for sale and being able to offer it to our customers who, enthusiastic, make us forget how long the process was longand engaging, because the product has to be thought out, studied and improved as much as possible before it can be realised.

    What, in your opinion, has made your collections successful? Which of them, in particular, would you recommend to someone who has not yet tried one of your fragrances?

    The high qualityof the products and, probably, the fact that we are not discounted collections or copies of competitors, as is often the case. We try to be as original as possible. Our aim has always been to give each collection key elements in which our customers can recognise themselves. Each collection is completely different from the other in terms of features or assortment, and each has key elements that the others do not offer. In addition, each has its own target price, so that different price positions also meet customers' budgets (and matching these two aspects is very often a challenge for us).
    Turning to the collections, we cannot recommend one in particular, because it depends very much on the olfactory taste of our customers. We can recommend the line Garden, being the latest release, or Excellence, for those who want to reach the pinnacle of quality and attention to detail. Surely every customer will be able to find his or her own fragrance among the 14 proposals.

    Garden, what does the new 2023 line represent for you?

    .
    The Garden line represents a point of arrival for us. Garden is a fantastic garden, blooming throughout the seasons, with six olfactory proposals running through them. It offers highly sought-after plants, flowers and fruits, absolutely not taken for granted or trivial. Garden is a sustainable line, from the packaging to the formulations. The aesthetics are taken care of in every detail and the line itself represents innovation for us, as in the case of the "in the garden". We took a risk, surprising, with a fragrance for the kitchen with notes never before proposed: vegetal and salted. In additionwe also decided to develop for the first time a scented detergent for allergen-free dishwashing.

    Private Label, your customised ambient fragrance line for companies, how important is it to you?

    The olfactory marketingis an important part of our work, because we can transfer all our know how on projects that do not concern us personally. Getting out of certain schemes that do not directly concern our brand, confronting with third parties from other sectors is very stimulating and satisfying. We specialise in the creation of olfactory logos where our bespoke service allows for maximum customisation of products with the possibility of having a turnkey service. With our fragrances we create unforgettable atmospheres full of personality, enhancing the emotional experience of customers. Several studies have shown that conveying feelings of cleanliness, calmness and well-being to customers through fragrances positively encourages them to stay in venues longer , to return willingly and encourages purchases. In conclusion, it has long been known that scent immediately turns into emotion evoking distant and often forgotten memories, does not require attention to be noticed and cannot be ignored.

    Plans for the future: do you have any anticipations?

    We have new projects in store with themes and features that we cannot reveal at the moment. Continue to follow us on social media or sign up for the newsletter to find out all the news and be the first to know!

    PACKAGING TYPE* PRICE STEP 1 (from 300 to 500 pz) each PRICE STEP 2 (from 500 to 950) each PRICE STEP 3 (from 950 to 1500) each
    Transparent high-barrier bag 2.50€ 2.40€ 2.05€
    Black booklet board 3.90€ 3.80€ 3.45€
    Black booklet board with print 4.20€ 4.10€ 3.85€
    Black matchbox 4.10€ 4.00€ 3.65€
    Black matchbox with print 4.40€ 4.30€ 3.95€